PEEPAL PEOPLE
We are Peepal People! We bring you the vibrant flavors and rich culture of the land of the Peepal tree!
Inspired by the generations of joyous dawats and dinner parties we grew up with, we’re building an inventive and new kind of South Asian pantry.
MEET OUR FOUNDERS
We’re Alyzeh and Ahmer, childhood sweethearts and co-founders of Peepal People. As Pakistani-American immigrants, we grew up surrounded by family and friends, always gathering over steaming platters of (often spicy) food. While our lives have changed, food remains at the heart of it all.
Our recipes are rooted in time-honored culinary traditions, but we’ve left out the not-so-great extras, so you can indulge without compromising on flavor. Our small-batch hot sauce lineup is a bold tribute to the achaars and chutneys you love, with a distinct blend of fermented peppers and spices, less vinegar, and lower sodium than leading hot sauce brands.
We started Peepal People to celebrate our community -- our people (that’s you!) -- and to honor our South Asian heritage, flavors, and stories. We’re building a new kind of South Asian pantry, breaking away from the unhealthy and stereotypical perceptions of our food and introducing our flavors into grocery categories beyond the ethnic aisle.
Pull up a chair and make yourself at home at our table.
-- Alyzeh & Ahmer
OUR VALUES
We aren't just serving up the same old classics. We're shaking things up. We think when tradition meets modern culinary creativity, magic happens. We’re creating phenomenal new pantry must-haves for the modern American lifestyle. Tradition meets innovation in deliciously unexpected ways.
Our small-batch hot sauce trio are punchy little numbers. We pay homage to the achaars and chutneys we know and love, using tried-and-true heritage pickling techniques to let the bold, zingy flavors sing. And we keep it clean by bringing the vinegar and sodium content way, way down.
Flavor is (always) our North Star. We pack a serious spice punch, but we won’t burn your taste buds off. We use gut-friendly superfood stars like turmeric, pomegranate seeds, and dried mango powder to strike the perfect balance of spice-packed goodness.
Great-tasting food should also be great for you. Excessive oils and grease? You won't find those here. Too much salt and sugar that could potentially worsen health conditions? Hard pass. We ditched all those diabolical ingredients so your tastebuds and body can rejoice at the same time